Built in the market that breaks most agents.
This firm was built on a simple conviction: a home sale is a project, and projects are won by disciplined systems — pricing built on real data, marketing that actually runs, and negotiation that holds the line. Careless ones cost sellers real money.
We started selling real estate here in 2007 — a brutal time to begin, and the best teacher we could have asked for. The discipline it took to get homes sold in that market is what we carry today, licensed in both Oregon and Washington.
That experience has delivered $750M+ for clients across the Portland metro and SW Washington—premium prices on complex sales, and outcomes most agents here can't match. It's also why we'd never tell you to save on the fee with a discount broker: cut the marketing and the negotiation, and you lose far more on price than you save in commission. We build for the net number — what you actually walk away with.